The industry magazine Update has been published four times a year since 2009. At the forefront of our coverage are "news to use", contributions that provide the reader with information that is useful to him in everyday professional life or that makes him more efficient. Werbeplanung.at update reaches with a circulation of 8,000 clients (marketing and advertising decision makers), agencies (creative, consultants), media and marketers, technical and creative service providers in matters of digital marketing, relevant interest groups and public institutions, students in relevant training facilities.

The declared aim of "Werbeplanung.at update" is to inform interested professionals about digital marketing in Austria.